Thursday, March 13, 2008

Mama Fu's Gets A New Daddy

Atlanta based Raving Brand's troubled Mama Fu's Asian House has been sold for an undisclosed amount to its largest franchisee Austin, Texas based Murphy Adams Restaurant Group. Murphy purchased the franchise rights for the U.S. and Mexico and already owns five locations with a sixth in development. Never able to garner a following locally, many of Mama's restaurants locally and elsewhere have closed. Launched in 2003, with a location on Peachtree Rd. across from Piedmont Hospital, Mama's gained similar momentum to that of its then more established sibling, Moe's Southwest Grill (Sold last year to FOCUS Brands), but has since fallen on hard times and has seen franchise interest wane significantly. Many franchisees were unhappy with Raving Brands, and in 2006 sued the company as well as its founder Martin Sprock, alleging fraud and breach of contract. The current status of the lawsuits is unknown but is was made clear that Murphy Adams would not inherit any liabilities. Never a fan of the concept myself, I prefer Doc Chey's and Tin Drum.
ToNeTo Atlanta

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