Saturday, April 19, 2008
Martin + Osa Opening At Perimeter Mall?
It has been reported that new a American Eagle concept will open its first Atlanta store at Perimeter Mall in Dunwoody this Spring. The store's name and inspiration comes from Martin and Osa Johnson, a globetrotting husband and wife team from Kansas who explored Africa and the South Pacific Islands, chronicling their travels in photographs and diaries. The stores are designed by Michael Neumann Architecture in NYC and are far from your normal 'run of the mill" storefront. Expected to appeal to the 25-40 y/o demo, expect this store to compete with both J. Crew Banana Republic. Though no sign is up yet, I'd expect them to occupy the now defunct Forth & Towne on the second level across from A&F. There is a significant chance that if the Perimeter Mall store is a success, store will follow at Lenox Sqaure and North Point Mall and possibly The Avenues : East Cobb.