Monday, November 7, 2016

The Cook's Warehouse Headlines New Additions to Peachtree Station in Chamblee

Progress at Peachtree Station in Chamblee
Whole Foods-anchored center adds to roster, gets closer to opening 

Peachtree Station, previously known as Peachtree Crossing, has secured a number of additional tenants to open in its upcoming Chamblee development.  The development, first reported exclusively by myself and Trey Benton of The Brookhaven Post in early 2015, will be anchored by a 45,000 square Whole Foods Market but will also include over a dozen other tenants.   

Previously announced tenants including YEAH! BURGER, Chipotle Mexican Grill, Tokyo Belly (new concept from the owners of  The One Sushi),  Zoës Kitchen, and Taqueria del Sol are all still coming.  Octane Coffee and Pie Fie Pizza have both pulled out of the project.  A drive-thru Starbucks will open in the project in place of an outparcel previously marked "bank."  There is no quick serve pizza replacement for Pie Five which may be a good thing, considering it, Uncle Maddio's Pizza, and others in the crowded segment are struggling.  
The Cook's Warehouse founder & CEO Mary S. Moore with her GC in her future space 
In addition, The Cook's Warehouse will open a new store to the right of Whole Foods in a portion of the center previously marked for "junior anchor/major tenant B."  The new Cook's Warehouse will serve as a replacement for the store that closed early last year at Brookhaven Station. When the Brookhaven location closed, The Cook's Warehouse founder & CEO Mary S. Moore pledged to return to the area should they be able to find a larger space with a better parking situation. While the new store is officially in the City of Chamblee, it's barely two miles from the old location and hopes to serve the same market.   

While the former store was a co-branded location with Sherlock's Wine Merchant, the new store will exclusively be The Cook's Warehouse.  The new Cook's Warehouse be 4,500 square feet, 50% bigger than their shared portion in Brookhaven. The larger space will provide the retailer greater flexibility in offering more products and will also include the company's popular cooking school/classes.  Cook's Warehouse already operates additional Atlanta area locations in Ansley Mall, Decatur and Merchant's Walk in East Cobb, another Whole Foods-anchored center.  

A new to market chain of  "natural & holistic" pet food called  Hollywood Feed is also opening in the center. Based in Memphis, Tennessee, Hollywood Feed was started (bought & rebranded) by a former AutoZone executive vice president and is essentially a boutique Petco, serving only dog and cat owners.  A PetSmart was originally rumored to be taking the junior anchor space, but Hollywood Feed should fit the center well.  

A Los Angeles-based pilates franchise is also coming to the development.  "Founded in 2007 and franchising since 2012, Club Pilates is the nation’s largest and fastest-growing Pilates franchise."  In addition to the Brookhaven location, other Club Pilates studios are reportedly coming to Alpharetta, Atlanta, Johns Creek, Roswell, Sandy Springs and Virginia  Highland, according to the business's website.  I revealed plans for the chain's Buckhead and East Cobb locations last week.  

Future home of Chipotle Mexican Grill, Verizon & Zoës Kitchen
CRS Outdoor, a new retailer described as being similar to Mountain High Outfitters and RAK Outfitters, will also open in the development in a space next to Cook's Warehouse.  

Other confirmed tenants include Great Clips, Menchies, Verizon, T-Mobile, Banfield Pet Hospital, Luxury Nails, Carriage Cleaners, Pacific Dental, Hand & Stone Massage and Facial Spa, AFC Urgent Care and an all important Mattress Firm.  

The center is almost completely leased with only a few small spaces remaining.  A waxing studio and eyewear retailer are both likely coming to the development but do not yet have leases signed.  

Sources tell me the first tenant openings are expected in April / May 2017. 

What opening is most exciting to you?  Are you surprised that Octane is out and Starbucks is in?  When is comes to groceries, at which store do you shop most?

Please share your thoughts below.  


Anonymous said...

Disappointed by the generic offerings, and the departure of Octane Coffee. Do we really need another froyo spot?

Eric said...

Too bad no Octane and bad that Starbucks has fallen in love with drive thru windows.

Anonymous said...

Any word on what's being built across from this development, on the corner of Peachtree and Johnson Ferry? It's a single building on the corner of the Lowe's lot.

Greenwave said...

Very generic and crap tenants. Seriously why does every center need a phone company, nail salon, and mattress firm? I would only go here for Whole Foods and Yeah! Burger.

Atlantan99 said...

@Anon RE: Lowe's lot,

That will be a Chase Bank.

Thanks for your comments and readership.

Benita Brown said...

Can we get an update on the old Gatsby's lot ... beside the apartments, do we know who the retailers will be?

Eric Smith said...

Very happy that Cooks Warehouse is returning to the area. Their Brookhaven location always had reasonably priced knife sharpening services that I have not been able to replace.

Also glad that it is nearly fully leased - I was wondering how they were going to fill up all that space and feared it would be another Town Brookhaven which still has retail space that has never been leased.

drummerpop said...

Taqueria del Sol...FINALLY!!! No longer will I have to trudge down to Cheshire Bridge Road and try to find a parking spot in that crappy lot.

Anonymous said...

Damn!! This line up is poop on a stick! The entire shopping center looks boring! Zzzzzzz!

Anonymous said...

"Seriously why does every center need a phone company, nail salon, and mattress firm?"

Because smartphones are a necessity in life and your manicure must look good when constantly in use. And
16 hours of smartphone use requires a good night sleep, which typically is 8 hours. Seriously if the weren't doing business the demand for them wouldn't be there.

Stacy said...

A recent article was about how several businesses that I'm assuming met some "coolness" factor didn't make it in Midtown. What other businesses do people want to see, exactly?


Is there any development at the adjacent building 4945 Peachtree Blvd where the rental car business use to be? That looks like another prime location, other than being next to the gas station. How about a restaurant/bar that has live music?

What happens to Chamblee Village (Walmart shopping center) when Mattress Firm, Chase Bank leaves? I'd like to see Chamblee Village connect to Mercy Park being built now.

Anonymous said...

Why do we need yet another Mattress Firm when there is one less than 2 miles away in Brookhaven at Druid Hills? Would love to see more women's boutiques. Excited about pilates studio and Taqueria del Sol. Love Cooks Warehouse.

Anonymous said...

I'm excited about the whole center especially Whole Foods, Cooks Warehouse, Zoes Kitchen, Starbucks and Menchies.

Anonymous said...

It would have been nice if you told us where this is. Chamblee isn't exactly specific.

Anonymous said...

I'm very excited about the Whole Foods and Cooks Warehouse... the other generic chains, not so much. Menchies... Seriously? Too bad Octane is out. Hopefully, Parkview and the Olmstead offer a bit more oomph.

Anonymous said...

Who changed the name? I live in Peachtree Station in Peachtree Corners, a major subdivision since the 1980's. No confusion here.
Some good, some same old-same old. I agree with the above comments - seriously another mattress store?!!

Anonymous said...

It is Atlanta, folks, Don't forget!! Where the leadership (ruled by greedy,
uninspired developers) is lacking.
Look at the disaster called Buckhead.

Kathryn P said...

Love that The Cook's Warehouse will be there- a great locally-owned business.

Anonymous said...

I drove by this boring shopping center yesterday an fell asleep at the stop light just looking at it! Thanks goodness the guy behind my honked and woke me up! Zzzzzz!