Monday, March 18, 2019

[UPDATE] Pancake Social to "Soft Open" Starting Monday

Pancake Social, the highly anticipated all-day breakfast eatery at Ponce City Market, will "soft open" Monday according to a source familiar with the restaurant's plans.  The new restaurant will operate from 8 am through 3 pm this week.  The restaurant is located along North Avenue, around the corner from Mountain High Outfitters and across from the former Masquerade. 
The restaurant will offer breakfast all day with such options as multigrain and sourdough pancakes, gluten-free pancakes, traditional pancakes, and breakfast bowls, among other options.  

Pancake Social will focus on breakfast fare, but will likely eventually stay open later on the weekends and offer sandwiches and a burger or two, among other food offerings, as well as beer, wine, mimosas, brunch cocktails and a robust coffee program.  

Conceptualized by a star-studded team of restaurateurs, Pancake Social is led James Beard Award-winning Chef Anne Quatrano of Bacchanalia, Star Provisions, Floataway CafĂ© and existing Ponce City Market eatery W.H. Stiles Fish Camp.  Quatrano is joined in the concept by Octane co-founder Tony Riffel, Tin Drum Asian Kitchen founder Steven Chan and Dan Jacobson, founder of Steel Wave Ventures and formerly of Chick-fil-A.

The roughly 2,800 square foot restaurant will also feature an approximately 250 square foot covered patio and seat about 120 guests.  

A second, slightly larger Pancake Social is slated to open in the new Pinewood Forest development in Fayetteville.  The restaurant will be about 3,500 square feet and will also have a patio and is expected to debut late this fall or in early 2020.  

Following their "soft open," Pancake Social will reportedly be open 

Monday through Wednesday: 7 am – 3 pm 

Thursday: 7 am – 9 pm 
Friday and Saturday: 8 am – 9 pm 
Sunday: 8 am – 3 pm

ToNeTo Atlanta exclusively reported Sunday that Ponce City Market owner Jamestown has reportedly closed on its purchase of The Shops Buckhead Atlanta in Buckhead.  While it's surely too early to consider what immediate plans the company may have for the troubled development, and despite no indication that the restaurant's founders have imminent plans to expand beyond the first two locations, Pancake Social could be an intriguing addition to the project.  

Are you excited for the opening of Pancake Social?  What is your favorite breakfast food?  Where would you like to see Pancake Social open next?

Please share your thoughts below  

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