Thursday, October 1, 2020

[EXCLUSIVE] Miller's Ale House to Open in "Dream" Kennesaw Space

A new location of Miller's Ale House is planned for Kennesaw.  According to newly filed permits with Cobb County, the new restaurant will open in place of the former California Dreaming at 745 Chastain Road. California Dreaming, part of Charleston, South Carolina-based CentraArchy Restaurants, closed its Kennesaw outpost last May after about twelve years in business. (The group also closed their Duluth location earlier this year.)

Planning documents suggest that the new Miller's Ale House will be 7,122 square feet, slightly larger than the 6,600 square foot California Dreaming.  This slight expansion could help explain why the estimated cost of buildout is $1.4 million.  

Jack & Claire Miller opened the first Miller's Ale House in Jupiter, Florida in 1988.  The chain, which in 2013 was purchased by Atlanta-based private equity firm Roark Capital Group, now has 98 "local joints" in 10 states, according to its website.  More than half of their current restaurants - 55 to be exact - are located in Florida.  

The menu at Miller's is continental American with sports bar influences.  The restaurant is known for their Zingers, "fresh, never frozen, buttermilk-drenched, hand-breaded, boneless chicken tenders," offered, like their wings, with a variety of sauces.  Other menu offerings include assorted salads and burgers as well as things like fettuccine alfredo, barbecued baby back ribs, lobster tails, salmon and filet mignon, among other options.        

Miller's Ale House will likely most directly compete with Atlanta concepts Marlow's Tavern and Taco Mac, both of which have existing locations in the area.  Marlow's, in fact, is located at the same 745 Chastain address, but at the opposite end of the small strip center.   

Today based in Orlando, Florida, Miller's Ale House currently has two Georgia locations: one in Alpharetta, the other in McDonough. According to the company's website, they are "continuing to grow, opening 8-10 new restaurants per year."  ToNeTo Atlanta reported this past October that a new Miller's Ale House is planned for an outparcel of Peachtree Parkway Plaza in Peachtree Corners. Real estate sources tell ToNeTo Atlanta that the chain is actively scouting the Atlanta area for several additional locations.        

Have you ever been to Miller's Ale House? Are you looking forward to opening of Miller's Ale House in Kennesaw?  Where would you like to see Miller's Ale House open next?

Please share your thoughts below. 

1 comment:

Anonymous said...

Miller's is a direct Taco Mac competitor. They are a sports bar with better than a bar menu. Not really a Marlow's style restaurant, which carries more of a seasonal chef-driven menu.

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