Monday, December 28, 2020

[EXCLUSIVE] Lowe's Outlet Coming to Georgia in 2021

Lowe's Home Improvement will early next year open their first Lowe's Outlet store in Georgia.  The Mooresville, North Carolina-based company opened their first Lowe's Outlet in late 2019 in Monrovia, California in a former Orchard Supply Hardware, a chain it owned but shuttered entirely in 2018.  The Georgia Outlet will open in the Shoppes at Morrow Station (1865 Mount Zion Road) outside Southlake Mall in Morrow, about 15 minutes south of Hartsfield Jackson Atlanta International Airport.  

In Morrow, Lowe's Outlet will occupy a 35,000 square foot anchor space once occupied by defunct home goods retailer Linens 'n Things. [The space has sat largely vacant for years but has had occasional temporary tenants such as Frightmore Haunted House.] The new Outlet is expected to open in January.  The new store will be just the third overall and first in the southeast for the home improvement chain joining the original in California and second which opened this past September in Meridan, Connecticut in New Haven County.   

According to those who have visited the stores and company comments, Lowe's Outlets primarily feature "scratch & dent" appliances including stoves, freezers, washers, dryers, refrigerators, and microwaves, among other products.  Customers can expect to see discounts of 25 to 50 percent off original retail prices.  

Industry observers see Lowe's entry into the "scratch & dent" business a smart move as the retailer seeks to fill a void in the market left by the closures of other similar businesses by Sears, among others.  Atlanta-based Home Depot does not currently operate any outlet stores.  

For whatever reason, Morrow has been a popular city for retailers to open clearance and specialty stores.  

ToNeTo Atlanta reported in 2012 that Costco would open their first, and still only, Georgia Business Center in a converted traditional Costco store.  The store, which is also on Mount Zion Boulevard, does not have a food court and instead features a wider assortment of products suited for restaurant and c-store sale.  

Williams-Sonoma, Inc. in 2012 operated a "warehouse sale" store in Morrow.  The store, located in Southlake Festival, occupied a former Best Buy and was in business for about a year between 2017 and 2018.  The store was marketed under the Pottery Barn banner but also featured furniture and other products from sister brands pottery barn kids, Williams-Sonoma and West Elm.  

Have you ever been to a Lowe's Outlet store?  Would you consider purchasing your next appliance from the Lowe's Outlet?  What retailer do you wish would open an outlet store?

Please share your thoughts below  

4 comments:

Greenwave said...

Never been to a store like this but God willing if I get a house in 2021, I will definitely come here to get some appliances.

Alex said...

Pretty excited about the concept, but not the location. Oh well.

Anonymous said...

Yeah once the demographics of the Southlake area changed, so did all of the nicer stores. The folks with disposable income moved further out into Fayette and Coweta counties.

Unknown said...

I can't wait for our Atlanta location

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