Olde Towne Tavern and Grille plans to open next year at 360 Pharr Road at the street level of the Atrium apartments. (A lease is in place pending final approval from the buildings landlord)Located on the street level at 360 Pharr Road In a space that has seen restaurants come and go like Dave FM morning shows, Olde Town Tavern has the best chance at success in my eyes. It's a bar, its approachable and its seemingly properly geared towards its nearest demographic: 20-30 something apartment and condo dwellers. Parking, which has always been a major obstacle should be less of an issue with more walk-ins and neighborhood traffic. AFC Enterprises still holds the lease on the space from their short lived Tibs Grill, an upscale Popeye's restaurant that never opened.
Spondivits opened in its place and closed not long after. In October 2008 Harry Bissett's, an Athens institution opened what at the times was said to be the first of many planned franchised locations. The Buckhead eatery proved unsuccessful and closed about six months later. Saskatoon, a restaurant from Greenville, South Carolina specializing in wild game such as elk and ostrich was the next concept to walk the plank. Somehow they lasted about a year, having closed sometime this past February.
At the time of Saskatoon's closure, many readers mentioned Marlow's Tavern , Taco Mac and Hudson's Grill as good candidates to open in the space. These businesses derive a lot of their revenue from alcohol and simple bar food. Though Olde Towne is none of these, it fits a similar mold and relies heavily on alcohol though does feature a substantial food menu as well.
The first Olde Towne Tavern opened in Kennesaw in 1996 and was followed by a location in Lawrenceville in 2003 and later Suwanee at Suwanee Town Center in 2007. Suwanee's location was purchased last year by Robert and Pat Moraveck, the same owners who will now open the Buckhead location.
Moravaek is clearly very excited about the opening as he has not once, but twice placed signage on the building ahead of the lease being official. I heard whispers of the opening over a month ago and have waited until now to announce the opening as only now is the lease close enough to call it.
What do think about the would be replacement to all the failed concepts? Do you think OTT will find success where so many others have failed? Are you eagerly anticipating having this added option in Buckhead? Share your thoughts in the comment section below.