Wednesday, June 20, 2018

Biltong Bar Bound for Buckhead

Justin Anthony plans to bring his popular beef jerky and cocktail concept Biltong Bar to The Shops Buckhead Atlanta this fall.  The restaurant will open in place of American Food & Beverage which closed in early 2016 after about a year in business.  The closure was the first of four restaurant closures in the development.  The American Food & Beverage space has been vacant since its closure, save for a popup of the Miracle cocktail bar this past holiday season.  

Anthony, who along with his parents, opened his first restaurant 10 Degrees South on Roswell Road in North Buckhead in 1998, has grown his South African restaurant empire to include Yebo Beach Haus, (Buckhead, 2012) and Cape Dutch (Cheshire Bridge Road, 2015).  The original Biltong Bar opened in Ponce City Market in early 2016.  Collectively, the four concepts are part of Anthony's True Story Brands.

Biltong Bar specializes in organic, house-cured jerky and South African street fare along with signature cocktails and a robust wine list.  The new restaurant is expected to offer a more diverse food menu and greater variety of cocktails, according to a source familiar with the plans.  The Buckhead outpost, which according to planning documents measures 6,240 square feet, is more than five times the size of the Ponce City Market location, which is a 1,200 square foot L-shaped  space.  The larger space will provide far more seating, a 40-seat bar and a lounge stocked with interactive games.  As American Food & Beverage, the space sat 180, whereas Biltong Bar's current space seats only 32 patrons.  

Biltong Bar could help Anthony extend his streak of successful restaurant openings in second generation restaurant spaces.  Cape Dutch has found success where Woodfire Grill, closed while the original Yebo was successful at Phipps Plaza where a string of restaurants has failed, including Latitude and The Grape.  The relocated Yebo now occupies a space on West Paces Ferry Road that has previously housed Coast and Home, from Here to Serve Restaurants, and Seegers, from Chef Gunter Seeger before that. 

Bringing Biltong Bar to The Shops Buckhead Atlanta comes on the heels of last week's news that the development has landed Le Colonial, a Vietnamese-French restaurant being opened by one of the owners of the Atlanta outpost of popular French restaurant Le Bilboquet.  Le Colonial, which is not expected to open until early next year, will occupy the short-lived second level space previously home to Dolce.  

Biltong Bar will join Gypsy Kitchen and Southern Gentleman from Atlanta based Southern Proper Hospitality as locally owned restaurant concepts in the center largely focused on national tenants. 

Are you excited about the addition of Biltong Bar to The Shops Buckhead Atlanta?  What is currently your favorite restaurant in The Shops Buckhead Atlanta?  How many times in the past year have you made a non-food/drink purchase at The Shops Buckhead Atlanta? 

Please share your thoughts below.  

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