Tuesday, October 27, 2020

[EXCLUSIVE] gusto! Heads Back to the 'Burbs with Planned East Cobb Drive Thru

Nate Hybl plans to bring his quick-serve restaurant gusto! to East Cobb in 2021.  The new restaurant will open in an outparcel of the Kroger anchored Parkaire Landing shopping center at the corner of Lower Roswell and Johnson Ferry Roads.  Gusto will open in place of Moe's Southwest Grill (688 Johnson Ferry Road) which itself occupied a onetime KFC.  Cobb County property records indicate the KFC building was originally constructed in 1987 and is about 2,700 square feet.  

Moe's closed in recent days after its franchisee reportedly negotiated an early exit from their soon-to-expire lease.  When the East Cobb Moe's opened in 2001, it was one of the first franchises to open following the brand's Buckhead launch in late 2000.  

Plans call for significant modifications/improvements to the facade of the building and its drive-thru.  Although the new location has not been officially confirmed [an 8th gusto! has been hinted at by Hybl in several social media postings], "Gusto East Cobb, LLC" was registered with the Georgia Secretary of State's office August 27 and real estate sources indicate the deal is done.    

Gusto features a menu of assorted bowls, salads and wraps, each served with your choice of protein and finished with your  favorite "gusto" or flavor (sauce).  Each entrĂ©e also comes with a side portion of the restaurant's popular housemade sweet potato chips.  

The small chain, which Hybl started in 2014, has grown from its first outpost on Peachtree Road in south Buckhead to include five additional locations including one with a drive-thru.  In addition to the original, other current Gusto restaurants include those on Ponce de Leon Avenue near Ponce City Market, North Decatur Road at North Decatur Square, 17th Street and Northside Drive in West Midtown Center, the company's first drive-thru unit on Peachtree Boulevard in Chamblee, just south of the Whole Foods Market-anchored Peachtree Station shopping center, and the newest on Roswell Road near Chastain Park.  A seventh location is expected to open November 5 at Avalon in Alpharetta.   

 If all goes well, the new gusto! should open during the first half of 2021.    

Are you a fan of gusto!?  What is your favorite casual healthy eatery? Where would you like to see gusto! open next?  

Please share your thoughts below.


Anonymous said...

Sad to see Moss go but Wahoo Gusto's is is something different and good! Score!

Anonymous said...

That particular Moe's was never a favorite of mine. It seemed less clean than some I've visited. In fact the overall quality of Moe's has declined everywhere the past ten years or so but I still eat there occasionally.

Anonymous said...

Will not miss Moe's. Store was always dirty and service was not good.

As a result, stopped eating at Moe's. Parking lot was always busy.

Welcome the new store and wish them luck.

Joe O'Connor said...

I wish the new GUSTO in east cobb much success. I've been a resident in east
cobb for nearly 50 years and before the Parkaire Mall center was built. Sadly your new Gusto location has always been a challenge to drive in and out of because of the major traffic on Johnson Ferry road. If you can solve that problem, you could have yourself a big winner at that location. Just thought you might want to address that challenge.
Joe O'Connor ... 770-971-7221

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