They're at it again! After sitting vacant since its abrupt closure this past June, a former O'Charley's restaurant in East Cobb is being targeted for redevelopment into Cobb County's latest Whataburger! Located at 3550 Sandy Plains Road, the 6,948 square foot building is slated to be demolished and rebuilt as a new Whataburger restaurant, according to plans reviewed by ToNeTo Atlanta.
The East Cobb site sits at an intersection - Sandy Plains & Shallowford Roads - that is one of the most heavily trafficked in the area. The site, which according to property records, measures just over an acre, also currently benefits from multiple shared access points including those between it and Regions Bank, it and Synovus Bank, it and the Target and it and the former GreenWise centers, respectively.
ToNeTo Atlanta reported March 13 that a new Whataburger is also planned in Loganville in Walton County. That Whataburger is planned for 4764 Atlanta Highway (US Highway 78) where it will occupy a roughly two acre property.
Similar to Jim 'N Nick's, which ToNeTo Atlanta reported March 21 would open a new location in West Cobb, Whataburger has found Cobb County residents especially receptive to their business. The company's Cobb County presence now includes two restaurants in Kennesaw, one planned for Acworth, and other locations in the Cobb-adjacent communities of Woodstock and Cumberland/Akers Mill.
Since entering metro Atlanta with a location in Kennesaw in late 2022, the 24 hour burger chain added eleven locations to metro Atlanta in 2023, including locations on Barrett Parkway in Kennesaw, Scenic Highway in Snellville, and Duval Road in Dawsonville this past fall.
In January, Whataburger Chief Executive Officer Ed Nelson, Chief Operating Officer Debbie Stroud, and other company executives descended on Atlanta to celebrate the 1,000 overall Whataburger at Akers Mill Square near Cumberland Mall. The Akers Mill Whataburger also became the first unit to carry an "Atlanta" address.
(We are still waiting for someone to correctly answer our Whataburger trivia questions and win free Whataburger for a year! See our Facebook page for details.)
Established by Harmon Dobson in Corpus Christi, Texas in 1950, Whataburger was family-owned until 2019 when the Dobson family sold its majority stake to BDT Capital, a Chicago-based investment company. Since the sale, the company has pushed forward with ambitious growth through both corporate and franchised restaurants.
In partnership with Made to Order Holdings, LLC, Whataburger expects to open an additional ten Georgia restaurants in 2024.
ToNeTo Atlanta has in recent months reported on several new Whataburger restaurants planned for the greater metro Atlanta area including those planned for Acworth, Roswell, Duluth, Grayson, Dahlonega, and Oakwood.
Our publishing partners at The City Menus report that other Whataburger restaurants are planned for Carrollton and Sharpsburg, between Newnan and Peachtree City, too. A previously planned location on Mansell Road near North Point Parkway in Alpharetta has been abandoned, but the company is looking to open a location on McFarland Parkway in south Forsyth, just off exit 12 of Highway 400, not far from Halcyon.
Overall, the chain plans to have 50 Whataburger restaurants open in Georgia by 2030. Today the company has 16 restaurants open in the state. According to the Made To Order Holdings website, the brand plans to bring more than 6,000 jobs to Georgia.
Have you tried Whataburger at one of their existing Atlanta area restaurants? Do think Whataburger is better than other fast-food burger joints? Where else in metro Atlanta would you like to see Whataburger open?
Please share your thoughts below.
18 comments:
Wahoo! Great news! I still wish we had the King's Hawaiian restaurant in the pipeline.
I wouldn’t celebrate just yet. I’m sure the same group of whiny busybodies who killed the Lidl that was going to replace the Park 12 movie theater will be up in arms over this. Unfortunately for those of us who support this and have better things to do during the day than attend county commission meetings, they’ll likely come out in force against the traffic this will create (which would only be temporary) and try to squash it. Maybe that will get us another eyesore self-storage facility (like the one that replaced Park 12) or completely useless bank branch on that property instead. Given the hyperinflation we’ve seen with grocery prices in the past few years it would have been great to have a Lidl close by to be able to buy some cheaper staples, but we don’t have that luxury because some entitled people just can’t mind their own damn business.
This is such a great location and a nice sit down family/community restaurant would have been wonderful. OK Cafe is a great example and perfect for this prime location. Went to a Whataburger last week, concrete floors, cheap plastic furniture, no ambiance for such a great location.
No one should get excited over more fast food places opening. They all SUCK and are terrible for you. And they're not even inexpensive. So what's the draw? Too lazy to prepare your own food?
Good Lord man, what is your problem.
I'm excited for this and it will give Bad Daddy Burger next door some competition too!
Arby’s has several different (new) kings Hawaiian sandwiches,
Wish we had one in Ellijay. I think it would do good in this tourist town.
this looks and sounds boring. Looking at the Caribou picture in the subsequent article versus the Whataburger picture in this article, looks like they used the same discount architect!
All ready have two within five miles of this proposed one ?
What happened to the Whataburger on Mansell in Alpharetta?
Not everyone can be like you sunshine! 🤷🏼
I so regret moving into this food desert part of town. Constant disappointments with food choices available. At least we got the new Thai spot (Whimal) that seems to be pretty authentic.
Pure genius
When are they gonna do this to the O'Charleys in Douglasville
We don’t need one at corner of sandy plains and Shallowford in Marietta, we have more fast food than needed.
I agree! So many other options I’d rather see go in at that location.
The community really doesn't need another low quality burger spot. What a disappointment.
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