Atlanta-based Chick-fil-A, which ended 2024 with about 3,100 locations, is at it again with several more locations planned for Georgia. The Peach State is already home to about 270 restaurants, but we are tracking at least three additional locations slated to open in the coming months.
About nine miles away in Mableton, the chain is planning to open another location at 720 Hickory Trail Highway, just off Veterans Memorial Highway (U.S. 78). The Mableton restaurant will be a bit smaller, measuring 4,852 square feet, according to Cobb County planning documents. The new Chick-fil-A would be situated across the street from where rival chicken chain Guthrie's opened a freestanding restaurant in July 2020.
In Buckhead, a new Chick-fil-A on which ToNeTo Atlanta was first to report in June 2023 is nearing completion and should open within the next ninety days or so. The "non-traditional" location is situated at 3234 Peachtree Road near the intersection of Peachtree and Piedmont Roads. The new Chick-fil-A will - like other new locations on Ponce de Leon Avenue, North Druid Hills Road and Peachtree Road in Brookhaven - be limited to delivery, carry out and catering only, without a drive-thru window.
The small format "in-line" Chick-fil-A at Terminus 100 which opened in 2008 is expected to stay open even after the new Buckhead restaurant debuts little more than a stone's throw away.
Insiders tell ToNeTo Atlanta that the company has had mixed results with the "non-traditional" units, given the importance of the drive-thru feature and the amount of business they account for.
In 2024, of the roughly 2,179 domestic Chick-fil-A restaurants not located in malls (freestanding or drive-thru-only units), opened and operating for at least a calendar year, average annual sales volume was $9.32 million, according to the brand’s FDD (Franchise Disclosure Document), which was released Wednesday.
More than 1,000 (1,061) of the restaurants, or 49 percent, generated $9.32 million or more. One unidentified Chick-fil-A restaurant earned $19.32 million.
System-wide sales surpassed $22 billion in 2024.
Chick-fil-A has over the years, closed several mall-based locations, including those at Phipps Plaza, Northlake Mall, Gwinnett Place Mall, North DeKalb Mall, and in 2023 after 56 years in business, Greenbriar Mall, the company's first mall location.
Do you think Chick-fil-A is overbuilding in Atlanta? Have your visits to Chick-fil-A increased or decreased with new competitors like Raising Cane's and Guthrie's expanding in town? Is there an area or neighborhood that you think needs a Chick-fil-A?
Please share your thoughts below.
4 comments:
They’ll be doing their own version of “drive in” rather than “drive thru” just like Lulah Hills. They couldn’t live without the drive thru traffic, sales were down double digits after the move. They had to hire more people to do it too. In the end they should just put in the drive through instead of having to readjust their staff and their parking lot a month after they open.
I'm convinced that CFA puts mind control drugs in its offerings and are on a quest to ultimately hand us over to the Evil Axis powers.
Then call Wonder Woman so she can make the axis fold and make a liar tell the truth.
Wonder Woman is busy. With me.
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