New York-style bagel shop Jeff's Bagel Run is looking to grow its metro Atlanta presence with at least two more franchises coming soon. The Orlando-based bagel franchise entered the greater metro Atlanta market in late 2024 with a franchise in Acworth and now has locations coming soon to Alpharetta and Cumming too.
Jeff's Bagel Run in Cumming will open in Steeplechase Plaza (5610 Bethelview Road, Suite 700), also a 1,200 square foot space previously home to Bethelview Pharmacy. Steeplechase Plaza is an unanchored center beside the Kroger Marketplace-anchored Bethelview Plaza shopping center.
Much like the "not famous but known" line from fellow bagel franchise PopUp Bagels, Jeff's tagline is "always boiled, never toasted." That said, despite both offering "New York-style" bagels, the two businesses are quite different. Whereas at PopUp, one must order a minimum of three bagels and schmear and there are just five bagel flavors to choose from, Jeff's has more than a dozen bagel options, allows one to buy as little as one bagel, and also offers a wide variety of coffee, tea, and energy drink-based beverages as well as dessert options, too.
Founded in November 2019 by Jeff and Danielle Perera, Jeff's features boiled then baked bagels and has expanded from a home-based side hustle into a full-fledged franchise. The first brick and mortar location opened in the Orlando suburb of Ocoee in July 2021. A second central Florida location debuted in August 2022 followed by a third in February 2024.
Today, there are thirty-six Jeff's Bagel Run locations open across ten states, with more than a dozen new stores coming to new and existing markets, according to the company's website.
Have you been to Jeff's Bagel Run? Who in metro Atlanta do you think makes the best bagel? Where else in metro Atlanta would you like to see Jeff's Bagel Run open?
Please share your thoughts below.
13 comments:
More chain bagels. Not really something we need. We have plenty of good options with Bronx Bagel Buggy, Bronx Bagels (BB’s), Bagelicious, Brooklyn Bagel, and Emerald City Bagels.
Bagels, chicken, cupcakes, doughnuts, frozen yogurt. What's next Atlanta? I wish I could come up with something to capitalize on.
Open up a place called “Steamed ‘n Raw” - all veggies, no sauce, no fat, no sugar, no salt!
The Atlanta bagel scene has become surprisingly competitive lately. Jeff's Bagel Run's approach of offering a larger selection and allowing customers to buy single bagels definitely sets it apart from concepts like PopUp Bagels. The Alpharetta location being so close to 101 Bagel Cafe should make for an interesting comparison once it opens. Has anyone tried Jeff's in Acworth yet?
The Atlanta bagel scene has become surprisingly competitive lately. Jeff's Bagel Run's approach of offering a larger selection and allowing customers to buy single bagels definitely sets it apart from concepts like PopUp Bagels. The Alpharetta location being so close to 101 Bagel Cafe should make for an interesting comparison once it opens. Has anyone tried Jeff's in Acworth yet?
Emerald City Bagels are the definition of forgettable.
Such astute observations!
8:22 is the only person that would dine at "Steamed 'N Raw"
If Emerald City are forgettable then I’m sure Jeff’s Bagel Run likely would be too.
Costco bagels 8 pack for $4.99.
The Atlanta bagel scene has become surprisingly competitive lately. Jeff's Bagel Run's approach of offering a larger selection and allowing customers to buy single bagels definitely sets it apart from concepts like PopUp Bagels. The Alpharetta location being so close to 101 Bagel Cafe should make for an interesting comparison once it opens. Has anyone tried Jeff's in Acworth yet?
Lenders BOGO at Publix $3.99
Based on what everyone else says on this blog, everything that we already have is unhealthy and full of fat and salt. Give them what they want then. Delicious.
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